Alouette® Introduces Baby Brie® Wedge
All natural Baby Brie hits shelves
New Holland, PA (May 27, 2009) -- Alouette® announced the introduction of its new all-natural Baby Brie® Wedge, which is available in the specialty cheese case of supermarkets and grocery stores nationwide.
Alouette® Baby Brie® is the 2008 Chef’s Best® Award recipient, and the only double crème, all-natural Brie available to consumers nationwide. The new Alouette® Baby Brie® Wedge packaging features unique parchment paper packaging, a protective tray, along with a fully-enrobed rind to ensure exceptional quality of the cheese. This new package proved consumer-preferred in testing to typical foil-wrapped packaging. The new wedge is available in 7 oz. sizes and two distinct flavors, Traditional and Smoked. The Alouette® Baby Brie® wedges retail for $6.99 (7 oz. wedge).
“As a premier leader in specialty cheese, Alouette® continually strives to offer the most exceptional products that invite consumers to slow down and savor what makes life special,” said Rafael Lampon, Marketing Director, Alouette®. “Our new Baby Brie wedge follows through on the Alouette® brand promise by adding a sophisticated, yet simple, touch to any home entertaining or everyday snack occasion.”
Greg Gable, Executive Chef for Alouette®, has created more than 15 new recipes incorporating the new Baby Brie® wedge, including suggested wine pairings. All recipes, serving suggestions and nutritional values are available at www.alouettecheese.com.
About Alouette®
The Alouette® brand has grown over the years, extending its unique line of cheeses to include a wide variety of Alouette Spreadable Cheese flavors as well as other specialty cheese products, such as the 2008 Chef’s Best™ Baby Brie. Today, Alouette is a leading brand in the Specialty Cheese Category in the United States and is the #1 brand of Premium Spreadable Cheese.
For recipes, serving ideas and entertaining tips, visit www.alouettecheese.com.
The Chef’s Best Award for Best Taste is awarded to the brand rated highest overall among leading brands by independent professional chefs. For more information regarding American Culinary Chef’s Best™, visit www.chefsbest.org.
About Chef Greg Gable
Chef Greg Gable joined BC-USA, Inc. in 2007 as Executive Chef. Gable first acquired critical acclaim during his 13 years at Le Bec Fin, one of Philadelphia's finest dining institutions. He has also received several accolades, such as the Philadelphia Inquirer’s 3 Bells Award of Excellence and the Wine Spectator Award of Excellence. Gable is a graduate of the Culinary Institute of America in Hyde Park, N.Y.
